BookLamp is launching a new kind of book recommendation engine today that scans the texts of its partner publishers to establish what it calls “Book DNA.”

Much like Pandora assigns specific qualities to music, BookLamp measures the story components of a book (characteristics like history, domestic environments, physical injury) and how it’s written (density, pacing, dialog, description, motion).

It uses these descriptions to suggest books you might like based on a book you’ve liked in the past.

BookLamp Launches a Pandora For Books (via interestingsnippets)